Self-learning for nonprofits

From Cyrano Project News Ocober 2005

Every nonprofit needs to be able to make clear to the funding and donor world – even to their own staff - who they are and what they do. We know that nonprofit staffers are not sitting around wishing that they were marketing experts or filmmakers. But they do wish that they had more money coming in and that they could catch the attention of more people who can help them.

At The Cyrano Project we are honing our online tools to help them do just these things for themselves. We are designing – with the help of some enormously bright people – a self-learning system that will help nonprofit staffers to make sure their message is clear, focused and persuasive, and that they are talking to the right people.

We also continue to help organizations one-on-one. Every time we work with one, we learn something that will make our set of tools smarter and more valuable.

The catastrophe in the South reminds us all of the vital work nonprofits do when the worst occurs. The effect the telling of their stories has had reaffirms our mission to get such stories told. Not just when they are headline news, but every day.

I hope that this newsletter will get you excited about what we are doing, because we can really use your help as we ramp up to make a meaningful impact. We ask forward thinking donors to join with us and help nonprofits to tell their stories more eloquently and effectively. There is a massive need. We look forward to hearing from you.

Warm regards,

Michael Pollock
Founder