Tuesday, May 22, 2007

Cyrano helps clarify NFTE's value proposition

Here's what David Nelson, Chief Operating Officer of NFTE said about Cyrano's work for them:

"The Cyrano Project worked with the National Foundation for Teaching Entrepreneurship (NFTE) on defining and honing our main message for communications. In the process of learning about NFTE and its work, the consultants demonstrated real understanding of our organization’s mission and came up with strategic insights which had impact beyond the message itself.

The Cyrano Project helped our organization understand itself better and helped us resolve fundamental questions which are leading us to clarify our basic value proposition, as well as how we express it through messaging. This will lead us to more powerful promotion of our programs and enable us to attract more volunteers and donors over time.

I would recommend The Cyrano Project to any organization seeking thoughtful analysis and stronger communications. (Cyrano) did a superb job."

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